BOBBIE – ART DIRECTION

Capturing the ritual of feeding with joy and confidence.

Glimpses of the warmth & beauty of parents feeding their babies with Bobbie formula. Art direction and lifestyle photo package for the spring season featuring real Bobbie parents and Bobbie babies in NYC.

Creative Director: Blair Pfander
Art Director: Trudy Vinson
Photographer: Chaunte Vaughn
Producer: Shira Daniels